2014年11月23日星期日

On the Black Friday Binge

After a tough 2014, nervous retailers couldn’t afford to wait for the traditional day after Thanksgiving to pull the trigger on holiday shopping discounts. So retail titans from Amazon to Walmart — and nearly every store in between — have been stretching the selling season with Black Friday discounts that started the day after Halloween. Of course, our website SnapMade.com is taking part in this shopping discounts.


People do spend a lot of money on Black Friday, but is that really so irrational? To figure that out, we need to ask which state of the world we should compare this tradition to. If you assume that we could get people to blow less money on Black Friday and decrease overall irresponsible spending, then of course the world would be a better place without Black Friday.

But what if canceling Black Friday just spurred people to start living beyond their means every month of the year? And what if this extra increase in monthly splurging turned out to be larger than the spending increase on Black Friday itself? If all this were true, we would be better off with Black Friday. So why not buy the same things with less mony on Black Friday, right?

Are you a teenager or young adult? Or just shopping for a gift for one? Whichever category you fall into, here’s some good news: You can expect major discounts this year from popular clothing retailers to custom ornaments. Expect to see major savings, with storewide discounts of 50-80%.

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